Scout InsurTech Interview with ProSentry
ProSentry Co-Founder Nadav Schnall shared how the company’s smart building platform is transforming risk mitigation and rapidly gaining traction with property owners and insurers.
ProSentry Co-Founder Nadav Schnall shared how the company’s smart building platform is transforming risk mitigation and rapidly gaining traction with property owners and insurers.
ProSentry is a technology company. They seek to transform risk mitigation for property owners and insurers alike. Chris Luiz sat with Co-Founder, Nadav Schnall, to learn more about how ProSentry is impacting the industry.
ProSentry serves owners and managers of multi-unit properties across residential, commercial and industrial sectors. This includes co-ops, condominiums, apartment buildings, office towers, hotels and warehouses. While the core client is the property itself, the company also collaborates closely with insurance carriers and brokers. ProSentry’s systems help reduce risk, improve insurability and, in some cases, reopen insurance markets or reduce premiums and deductibles. The company has existing relationships with several carriers and is actively expanding those partnerships.
ProSentry provides a smart, centralized risk mitigation platform tailored for buildings. The solution includes wireless, plug-and-play monitoring devices for detecting a wide range of issues such as water and oil leaks, gas leaks, mechanical failures, rodent activity, temperature anomalies and more. The system aggregates data into a centralized dashboard, offering real-time insights and historical reporting. It’s designed to be easy to install and manage, with 24/7 live operator support in the event of emergencies. The company is rapidly evolving its offering, adding capabilities like smoke and vape detection, elevator monitoring and thermostat control, with plans to expand into lithium battery risk and CO2 monitoring.
To date, ProSentry has raised over $3.5 million, with plans to raise an additional $1.5 to $2 million before the end of the year. Notable investors include the New York Angels and the Harvard Business School Alumni Angels.
ProSentry was founded outside the traditional insurance industry by professionals from real estate and property management. Co-founders Nadav Schnall and John Rusk each experienced firsthand the costs and frustrations associated with preventable property damage. Their deep knowledge of building operations and maintenance gave them a unique perspective on where and how risk could be mitigated through smart technology.
The company is experiencing exponential growth. In Q4 of last year, ProSentry generated more business than in all previous quarters combined. In Q1 of this year, revenue exceeded that of Q4 by two to three times. This growth trend reflects rapidly increasing adoption and market validation.
The insurance industry and the buildings it covers face a growing challenge in dealing with costly, yet preventable, damage. This is particularly water-related losses, which are consistently among the top insurance claim drivers. While smart sensors and mitigation tools can dramatically reduce risk, adoption is often slowed by factors such as deployment complexity, unclear return on investment and fear of vendor lock-in. Building owners may view damage as hypothetical, making it harder to justify upfront investment. At the same time, insurers have been slow to broadly incentivize adoption through discounts or credits, despite the potential savings.
ProSentry’s value lies in its practical design and deep understanding of real estate pain points. Its system is easy to deploy and requires no major rewiring or infrastructure overhaul. It includes live operator support, ensuring fast response in the event of an incident. The company’s recognition by insurers, including Chubb and others under NDA, helps drive adoption by showing insurers are willing to re-enter or reprice previously high-risk properties. ProSentry also avoids proprietary lock-in, giving property owners control over their hardware and data. A compelling example is a casino hotel in Atlantic City that faced a $5 million claim and had become nearly uninsurable. After installing ProSentry’s system, they regained market interest and reduced their projected five-year premium liability by nearly $5 million.
The idea for ProSentry came from personal experience. John Rusk dealt with a damaging leak in his own home, while I spent more than a decade managing properties where I routinely had to respond to emergencies, many of which could have been prevented. Frustrated by the recurring costs and disruption and motivated by a passion for practical technology, we launched ProSentry to create a meaningful, real-world solution for risk prevention.
Over the coming year, ProSentry aims to become the go-to solution for building risk mitigation. The company plans to expand its footprint geographically beyond the East Coast and into the Midwest and West Coast. It will also continue to grow its feature set by adding smoke and vape detection, elevator monitoring, thermostat controls and eventually solutions for lithium battery and CO2 risk. The vision is to provide a unified platform for insurers and property owners that continuously reduces building risk and improves insurability.
Originally published on Scout InsurTech
ProSentry is a technology company. They seek to transform risk mitigation for property owners and insurers alike. Chris Luiz sat with Co-Founder, Nadav Schnall, to learn more about how ProSentry is impacting the industry.
ProSentry serves owners and managers of multi-unit properties across residential, commercial and industrial sectors. This includes co-ops, condominiums, apartment buildings, office towers, hotels and warehouses. While the core client is the property itself, the company also collaborates closely with insurance carriers and brokers. ProSentry’s systems help reduce risk, improve insurability and, in some cases, reopen insurance markets or reduce premiums and deductibles. The company has existing relationships with several carriers and is actively expanding those partnerships.
ProSentry provides a smart, centralized risk mitigation platform tailored for buildings. The solution includes wireless, plug-and-play monitoring devices for detecting a wide range of issues such as water and oil leaks, gas leaks, mechanical failures, rodent activity, temperature anomalies and more. The system aggregates data into a centralized dashboard, offering real-time insights and historical reporting. It’s designed to be easy to install and manage, with 24/7 live operator support in the event of emergencies. The company is rapidly evolving its offering, adding capabilities like smoke and vape detection, elevator monitoring and thermostat control, with plans to expand into lithium battery risk and CO2 monitoring.
To date, ProSentry has raised over $3.5 million, with plans to raise an additional $1.5 to $2 million before the end of the year. Notable investors include the New York Angels and the Harvard Business School Alumni Angels.
ProSentry was founded outside the traditional insurance industry by professionals from real estate and property management. Co-founders Nadav Schnall and John Rusk each experienced firsthand the costs and frustrations associated with preventable property damage. Their deep knowledge of building operations and maintenance gave them a unique perspective on where and how risk could be mitigated through smart technology.
The company is experiencing exponential growth. In Q4 of last year, ProSentry generated more business than in all previous quarters combined. In Q1 of this year, revenue exceeded that of Q4 by two to three times. This growth trend reflects rapidly increasing adoption and market validation.
The insurance industry and the buildings it covers face a growing challenge in dealing with costly, yet preventable, damage. This is particularly water-related losses, which are consistently among the top insurance claim drivers. While smart sensors and mitigation tools can dramatically reduce risk, adoption is often slowed by factors such as deployment complexity, unclear return on investment and fear of vendor lock-in. Building owners may view damage as hypothetical, making it harder to justify upfront investment. At the same time, insurers have been slow to broadly incentivize adoption through discounts or credits, despite the potential savings.
ProSentry’s value lies in its practical design and deep understanding of real estate pain points. Its system is easy to deploy and requires no major rewiring or infrastructure overhaul. It includes live operator support, ensuring fast response in the event of an incident. The company’s recognition by insurers, including Chubb and others under NDA, helps drive adoption by showing insurers are willing to re-enter or reprice previously high-risk properties. ProSentry also avoids proprietary lock-in, giving property owners control over their hardware and data. A compelling example is a casino hotel in Atlantic City that faced a $5 million claim and had become nearly uninsurable. After installing ProSentry’s system, they regained market interest and reduced their projected five-year premium liability by nearly $5 million.
The idea for ProSentry came from personal experience. John Rusk dealt with a damaging leak in his own home, while I spent more than a decade managing properties where I routinely had to respond to emergencies, many of which could have been prevented. Frustrated by the recurring costs and disruption and motivated by a passion for practical technology, we launched ProSentry to create a meaningful, real-world solution for risk prevention.
Over the coming year, ProSentry aims to become the go-to solution for building risk mitigation. The company plans to expand its footprint geographically beyond the East Coast and into the Midwest and West Coast. It will also continue to grow its feature set by adding smoke and vape detection, elevator monitoring, thermostat controls and eventually solutions for lithium battery and CO2 risk. The vision is to provide a unified platform for insurers and property owners that continuously reduces building risk and improves insurability.
Originally published on Scout InsurTech
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